When the governmental standards agencies start seeing products, then a release date isn’t far off. Showing up at the FCC in the US means anywhere from about 4 weeks to 8 weeks before hitting store shelves. Some companies can do FCC and get a release date sooner, but for Asus this is our observation.
Regarding Malaysia and SIRIM, we don’t have as precise an estimate. Certainly the Zenfone 4 Max showing up at SIRIM is a good sign for a July release date. Asia is getting the Zenfone 4 series first and this listing is not surprising.
From what we’ve heard and seen, the Zenfone 4 Max (X00ID) is certainly going to be budget orientated which is no different than the previous generation. What we are hoping though is to see some leaked details about the more premium Zenfone 4 models which up until this point, have been very well kept under lock and key.
