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Report out of India suggests that 2018/19 is do or die for ZenFone brand

We’ve sat on this story for a week or so contemplating whether to mention it or not. We did a follow-up with the article reporter and they did reply with additional information. On that basis, we do believe that it’s accurate. It’s also worth noting that the article was written prior to the India unveil […]

ZenFone 5z sets new record for the highest benchmark score on AnTuTu

If a recent report is anything to go by, Asus may have themselves a beast of a flagship in the ZenFone 5z. Benchmark tests are one of many measures of a powerful device and considering this is only one test result, everything should be kept within context. However, this is a promising development in the […]

Asus gaming phone coming? Shen says “you can expect”

Asus marked a milestone in the Philippines recently with their 100th retail store opening in that country. As part of the ZenFone 5 launch event in the Philippines, a number of Asus executives were part of a group interview. Asus CEO Jerry Shen was part of that panel and he dropped a pretty obvious hint […]

Price reactions at ZenFone Max Pro M1 unveil events

We are still trying to digest what just happened. Judging by initial reactions to the price unveil for the ZenFone Max Pro, we’re not alone in the astonishment. There are a number of words you can use to describe our reaction. Amazed. Shocked. Confused. Bewildered. Happy. The journey of the ZenFone series had be interesting […]

The ZenFone Max Pro looks like a real winner

Asus is proving here that they are listening. We’ve run a poll on this site since our launch and price and battery are clear winners in terms of what you want most. Here is live launch response in live chat: WOWOWOWOWOWOWOWOW Minds blown folks. Price breakdown: India Price: Rs. 10,999 – 3GB RAM/32GB Storage Rs. […]